Dr. K. Jansirani
Department of Commerce · Assistant Professor
JK
Qualifications
- Ph.D. - Madras Christian College (University of Madras), Chennai (2023 – 2025; Thesis submitted on 01/08/2025, viva voce completed on 13/04/2026)
- M.Phil. - Madras Christian College, Chennai (2020)
- M.Com. - Madras Christian College, Chennai (2018)
- B.Com. - Madras Christian College, Chennai (2016)
Work Experience
- Assistant Professor, Department of Commerce, Bharath Institute of Higher Education and Research, Chennai (02-08-2018 to 14-06-2019)
Research Specialization & Expertise
- Core Domains: Marketing, Finance, Accounting, and Human Resource Management.
- Skills: Teaching, curriculum development, research supervision, MS Office, Google Classroom, SPSS, E-Views, and Tally.
Research Metrics
Ph.DCompleted
03Publications
04Presentations
20+Workshops & FDPs
Key Responsibilities & Contributions
- Taught undergraduate and postgraduate courses, guided students in project work, internships, and research activities.
- Contributed to the development and revision of curriculum, question banks, and course materials.
- Participated in departmental activities, timetabling, exam coordination, and documentation.
- Organized departmental workshops, seminars, and served on the Admission Committee.
Contact
Research Projects & Publications
Ph.D. Thesis: “A Study on Evaluating the Efficiency of Agricultural Commodities Market in India”
M.Phil. Project: “Influence of Discount on Buying Behavior of the Youth in Chennai City”
M.Com. Project: “The Problems, Legal Acts, and Rights of Consumers in Online Shopping”
Journal Publication: “A Study on the Growth and Instability of the Banana Market in Tamil Nadu”, Business, Management and Economics Engineering, Vol. 23, Issue 1, pp. 1–11, 2025.
Journal Publication: “A study on Challenges faced by Customers using digital wallets in Chennai”, International Journal of Economics, Commerce and Research, Vol. 10, Issue 1, 2020.
Journal Publication: “A study on Service Strategies Used by Online Food Apps and their Impact on Customers in Chennai”, Research Explorer, Vol. VII, 2019.
Conference Presentations
Presented “Growth and Government Intervention in E- Agricultural Marketing” at the International Conference organized by Virudhunagar Hindu Nadars’ Senthilkumara Nadar College, 2024.
Presented “Digitalization of Agriculture Marketing in India” at the International Conference organized by Mohamed Sathak College of Arts and Science, Chennai, 2024.
Presented “A Study on Service Strategies Used by Online Food Apps and their Impact on Customers” at National College, Tiruchirappalli.
Presented “Impact of Fashion Retailing on Traditional Shopping” at BIHER & TECHOWN, Chennai, 2018.